The only thing I see is that recruitment for younger golfers is just not present. 99% of every golfer I talk to when I golf has NO idea this tournament exists. They are all interested when they hear about it from me, but generally, these are one-off encounters at golf courses around the area where I live.
There needs to be better advertising. Look into sponsoring tournaments around the country or sending information to local golf courses to distribute to their members. We’ve got to get the younger crowd coming back as I’ve noticed over the last 9 years is an ever-shrinking younger crowd. That needs to turn around for it to be a lot more competitive.